This discovery lead to a new way of building houses, and Michael named them Enertia® Houses as the energy efficiency comes from thermal inertia, not insulation or tightness. It was a word he made up, and trademarked, to represent the mathematical unit that was repeating in his calculations, and for the house design itself. A new word, a new concept, and a new form of energy originated in North Carolina- is now found in college textbooks like
Environmental Science